Acquire new users and maintain old users to our current products.
Work closely with marketing executives to define and execute effective strategies across different marketing channels.
Strong analytical mindset and data-driven reasoning.
Responsible for managing budget and making sure that strategies yield a satisfactory ROAS and ROI.
Keep on top of industry trends in regards to mobile game market, eCPM trend, etc
3 years experiences of UA operation
Experience of large-scaled campaign (over $1M) is a huge bonus
Strong analytical mindset
Strong presentation skills. Can present to both technical and non technical stakeholders